Before you say it – no, true guest blogging isn’t dead, despite what you may have heard. Securing a guest post on a reputable site can increase blog traffic to your website and help build your brand into the bargain. Be warned, though – standards for guest blogging have changed radically during the past eighteen months, and spammy tactics could result in stiff penalties. Proceed with caution.
“For someone new, I send friendly emails, comment on their YouTube channel, DMs on Instagram and LinkedIn. I’m very casual [and friendly] in my speech. In the outreach, I include a link that I created with resources – right off the bat, it shows them resources, templates, reviews, summaries, infographics, screenshots; everything they need to make this as easy as possible.”
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