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However, through HubSpot's workflows you can get quite robust with your targeting and follow-up email assignment. For instance, you can break things down by contact property data you've collected, like company size or which service the subscriber is interested in. This allows you to tailor your follow-up emails to ensure they're more helpful and personalized for the user.
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Fun fact: I once received a nasty email on Christmas morning from someone on my email list. They received an automated email from me that morning (they subscribed to my list a few days prior) and they didn’t realize that it was an automated email. They thought that I actually wrote and sent that email to them on Christmas morning, and they were livid. I did end up apologizing to them, and explaining that it was an automated email. But trust me, in most cases it’s best to just unsubscribe these people from your email list and get on with your day.
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